Many bloggers have this dream that they can support their lifestyle by utilizing a number of internet marketing methods, and all of us have had the same notion of living off affiliate selling. The problem is, many want to skip right past the blogging and go straight to the selling. Here’s the problem;
- You won’t gain any traffic if you have no site.
- You won’t have high traffic until you gain a reputation or become a blog that’s actually worth engaging with.
- If you have no traffic, you can’t sell to anyone.
There are many ways that you can achieve success in the affiliate marketing department, but finding the right products to sell is only a small fraction of what is required. Read on for more information regarding the 5 things you should be doing BEFORE you sign up for affiliate sales platforms.
A Niche Expert, You Must Become
The thing is, people can smell an affiliate sales pusher a mile away, even on the internet. If all you focus on is promoting goods that you know nothing about or pressure tactic everyone, you are more than likely to scare off any potential buyers. With so many other avenues around, you need them, not the other way around. People always listen to experts or professionals when buying goods or services and it’s no different here. To persuade people to buy your affiliate products, you need to prove you know your stuff. How can you do this? Simple, research.
It all comes down to the very practical method of researching your niche, answering questions people may have, educating people on alternative products or methods. basically, anything that you can provide viewers on your subject will enamor you in their eyes. You will become an expert on the subject, with more people coming to buy your products, safe in the knowledge that you recommended it.
Just be sure to look like an expert providing free advice and articles and not push the fact that you’re selling affiliate products. A few links here and there is all you need as people are genuinely interested in what you have to say.
Recommended Products and Tools
Every marketer will tell you that the best marketing tool you can utilize is the simple act from word of mouth. This amazing strategy is not only free but it is considered the most efficient and effective form of marketing. See what I’m getting at here?
When you are dealing with affiliate marketing, you want people to be telling others of your expertise and the products you recommend. Your revenue comes from this area so solidifying your reputation is the most important aspect. Once you are considered a professional, create a page where you can showcase ALL of your recommended products. This is a great option to entice potential buyers to buy OTHER products and increase your revenue.
The thing is that you simply have to recommend products that you truly think are great and possibly have used yourself. If you don’t, then you have put your entire reputation at stake for a little bit of cash. Nothing is worth that. Think about it; you spent so much time becoming an expert and you could lose it all in one, stupid recommendation. Tread with caution, you have been warned.
Bonus tip: Creating your own recommendation page also allows you to sell any of your own products or services in order to make 100% of the money, since it is yours.
Produce Your Own Product Reviews
Writing out your very own product reviews is a smart way to add some affiliate links and gain some extra sales. However, always remember this one tip if you can’t remember anything else. NEVER create a review about a product that you actually haven’t tried. Being honest and genuine with your community and audience is the best way to make recurring sales and if you lie about a product just once, they will be reluctant to ever buy again, in the best case scenario.
If you simply can’t acquire the product you are reviewing, then you must conduct as much research on the product or service as possible. Keep it genuine and honest and mention that you haven’t used the product. That way, your audience won’t feel betrayed if they listen to your advice. Supplying a link at the end never hurts, and may even entice your buyer to go through with the purchase.
Never try and conceal that you are an affiliate seller. Your audience will still be willing to buy or use the product even if you make some money out of it, provided you have given them a reason to. Reviews take time and effort, and it is only fair that you make something out of it too!
Create an Email Database
As with every internet (or other) marketing strategy, the key to success is all in your organic email list. Marketers that try to ignore this simple fact will eventually find defeat. Not only do you need to have the list, but you need to treat them well. No one wants to be constantly spammed with emails from your company, or you trying to sell them something. People subscribe to your blog because they find you interesting and not annoying so try to keep it that way.
By utilizing auto responder tools, you can stay in touch with your subscribers and offer them content but at a scheduled and appropriate pace. Your information should also come in a number of different forms and methods to keep your subscribers engaged and interested. Nothing kills off subscribers faster than boring, unprofessional, or high pressure content. Remember to give little gifts to your subscribers to thank them for joining and following. Rewarding loyalty is a smart tactic in any situation, so why not use it here too?
Now that you have a great, organic email list, you can start including some of your affiliate links into your newsletters. Remember to provide links to your reviews and recommendation pages, or if the article is specific, provide the direct affiliate link. Encouraging your subscribers to leave testimonials or feedback works a treat, and also informs other potential customers that you can be trusted! Remember! Word of mouth.
Banner ads are static advertising spaces that you can include on your websites, blogs, newsletters, and a few other sections. They usually come in a variety of different shapes and size to suit most areas, and are customizable to your field. Try to stay away from overly big ads and unprofessional images to achieve the best results, and avoid looking cheesy. Keep your banner ads to a minimum, as they will take the focus away from all your hard work and turn the audience away from your affiliate sales.
Earning a living through affiliate sales is not an easy or quick task, but if it’s done right, can be a low maintenance income that will continue to grow as you commit. You will always have goals to achieve and new approaches to implement, but don’t be afraid of change! Just keep working hard and you’ll see
Digital Watchers – Your daily dose of digital
Digital Watchers covers everything digital from SEO and SEM tips and tricks, Affiliate Marketing, tools, analytics and all other things digital.