Most commonly asked questions by newbie bloggers –
- Blogger or WordPress?
- Which of these free blogging services should you use and why?
- Which platform is better for SEO?
Digitalwatchers.com is one of the largest WordPress resource site, so it is quite apparent that we find WordPress much better than any other free blogging platform available out there.
In this piece, we will do a comparison of WordPress vs Blogger to assist you in deciding what blogging platform to go for and which suits you the most based on your requirements. This article covers all the WordPress vs Blogger advantages and disadvantages, so you can make the best decision when it comes to deciding which content platform you need to use for your site.
Blogger or WordPress? – Which Platform is better for SEO?
Blogger – User friendly and powered by Google
A free blogging service by Google, Blogger is a very user friendly platform for newbie bloggers. New features have been added over a period of time to improve its usability. Some of the features of this free blogging platform include:
- Customization option for look and feel via templates
- Usage of Custom domain name
- Introduction of a lot of widgets for easy content addition
Lately, Google has also introduced a lot of features to improve its SEO functionality like
- Custom Permalinks
- Feature to amend robots.txt
- Vibrant layouts
- Templates which are compatible with mobile and other devices
With time, Blogger should be planning to introduce all options that WordPress has for their users
WordPress – Plugins, Themes and Much More
An open source content management system (CMS) tool, WordPress is widely used by bloggers, corporations, charity foundations, freelancers and webmasters. It is not only free to use but also has an extensive manual for users. Given the fact that there is a large community of members which contributes thousands of plugins and free themes, it would not be incorrect to say that WordPress is one of the most useful and successful open source projects till date.
Some of the features of the WordPress platform are:
- It gives a user complete flexibility to modify the appearance of the website / blog.
- Option to optimize the blog for search engines is also possible by using SEO plugins that are available for free.
- It can also be used to build multifaceted web applications like Job Forums, Membership sites, e-commerce sites, Coupon Sites etc.
- The one thing that bothers newbie bloggers is the hosting bill
Blogger vs WordPress – Which platform is good for SEO?
Irrespective of the platform you use, the pre-requisite to stand out is your content. The content needs to be unique inorder to ensure that your SEO efforts help you attain the desired positive results
We will be comparising factors such as Permalink structure, Loading Speed of the webpage, usage of SEO Plugins etc in this comparison article to understand which platform is better when it comes to SEO
WordPress is quite famous for one of its features – i.e. custom permalinks. With permalinks, it becomes easier for a user to include all keywords he/she is targeting via the article. These relevant keywords are added in the slug of the URL of the article. Blogger too, following the footsteps of WordPress, implemented this very same feature but it has certain restrictions so WordPress is far more better in terms of customizing the URL structure viz-a-viz Blogger. You will have more control over permalinks with WordPress than you have with Blogger.
Loading Speed of the webpage
If we consider a Blogger blog with a plain template and compare it with the WordPress blog using a default theme, Bloggers’ loading speed is relatively faster than WordPress. As we all know, Page Loading Speed is one of the major factors when it comes to SEO rankings, so this cannot be ignored.
Having said that, there are some really effective and free cache plugins that could be used to speed up your WordPress website
If you check out WordPress plugins website, you will come across loads of free as well as paid SEO plugins. Blogger, on the other hand fails here miserably. Apart from some inbuilt features, there is no way a user can optimize its website for SEO purpose on Blogger. Features like Authorship and Google rich snippets can now be put into action on WordPress with ease.
So, if you’re looking to have a lot of control over your blog’s SEO and do not want to rely on the inbuilt system of any blogging platform, WordPress is the way to go.
Free vs Paid
Blogger is free to use and so is a blog hosted on WordPress.org (However, blogs hosted on wordpress.org will have limited features and will not give you complete control of your website. However, if you decide to go ahead with a self-hosted WordPress platform, the CMS will need to be installed on a hosting space. There are many free hosting service providers but they’re not reliable so you need to buy some space from a decent hosting service provider.
If you’re a beginner and just want to learn blogging or use it as a personal way to communicate your thoughts online, you can start with Blogger
However, if you’re serious about blogging and want your blog to be discovered on search engines and want more and more people to visit your blog and engage with your content, investing in a self-hosted wordpress is a good idea.
You can also check out this step-by-step wordpress setup guide which will help you setup your blog in less than 5 minutes.
Feel free to share your thoughts on this evergreen subject – Blogger vs WordPress via the comments below